When Daisy Allen signed up for her school’s Malawi expedition she decided to do something a little different with her fundraising; she wrote an album.
“It’s always been a goal of mine…it really gave me the push to work hard to put it together” she said of the album. “Having the fundraising goal in mind really helped”.
Fundraising can be daunting but finding a way to turn something you love doing into a way to raise money can really help. For Daisy, using her album “made the whole process much more enjoyable”.
Her EP, ‘Drift’, is a result of Daisy growing up with a family of musicians and writing songs even as a young child. It features eight original songs and has already helped her to raise half of her expedition cost. She initially promoted the EP through word of mouth to friends and family before posting about it on the website Imgur. She told us how she had learnt the importance of promotion for fundraising:
“I posted about the album on Imgur, I received a much wider response, and the album was selling online all over the world (which led to a rather hectic trip to my local Post Office!). After this initial promotion I got the attention of local newspapers and radio stations, which have really increased the exposure to my album and fundraising efforts”
As well as the EP, Daisy has been involved with a number of other fundraisers such as bag packs and car boot sales. She also performed at her friend’s event where she sold some of her CDs.
Daisy has been keen to take part in an expedition for a long time and so when the opportunity arose she couldn’t wait to sign up. “As soon as we were told about the expedition I realised that it really was a once-in-a-lifetime opportunity and jumped at the chance to secure my place in the team”.
Whilst in Malawi Daisy and the rest of her team will be embarking on a trek up Mount Mulanje as well as spending a few days working with the Vinjeru Project where they will be helping to build new classrooms and teach English to local children.
“I’m most looking forward to the trek at the beginning of our trip as I am excited to explore the various terrains and visit communities along the way” she said.
Throughout her fundraising, Daisy has found that plenty of people were willing to help her when she told them about the expedition.
“They can understand what an amazing opportunity this is for the team, and it is nice for me to be able to return something for their generosity in the form of a CD”.
Daisy has really enjoyed fundraising so far and urged others in the same situation to “take it one instalment at a time”. She has found Outlook’s lists of fundraising ideas a helpful tool to get her started and had some advice for anyone else fundraising, “Definitely take part in every fundraising opportunity you are presented with, and an open mind as to creative ways to raise money. Little and often and you’ll reach your goal just fine” she said.
And for those not sure whether to sign up for an expedition she said, “I reckon you’ll regret it if you don’t. Go for it, have fun!”
You can listen to and buy Daisy’s album here.